Unique pieces made from your own ideas or grandma’s gemstones: at Atelier Kutter, two master goldsmiths put their heart and soul into creating individual pieces. For customers who love individual, handmade jewelry. With ameo (Latin for „I love“), we gave love a new name.
ameo: Unique. For you.
Brand relaunch for Atelier Kutter by Kutter 1825
briefing
Brand name, visuality and tonality: we have given Atelier Kutter’s jewelry creations a new brand identity that really shines. With a name that contains the same love as each individual piece of jewelry. And a bold, independent corporate design that blends harmoniously with the Kutter 1825 umbrella brand. Say hello to: ameo.
Categories
Consumer
ameo – made with love.
Ocean 100
- R 176
- G 200
- B 202
#B0C8CA
Ocean 80
- R 185
- G 205
- B 206
#B9CDCE
Ocean 60
- R 196
- G 211
- B 212
#C4D3D4
Ocean 40
- R 207
- G 217
- B 218
#CFD9DA
Ocean 20
- R 218
- G 223
- B 224
#DADFE0
New love
A new brand image calls for fresh colors. That’s why we have reinterpreted the colors of love: OCEAN gives the timeless individual pieces that ameo stands for a modern look..
PEACH acts as a warm companion in the color palette on the one hand, and on the other hand establishes a link to the primary color of the Kutter 1825 umbrella brand.
Peach 20
- R 233
- G 222
- B 214
#E9DED6
Peach 40
- R 237
- G 214
- B 198
#EDD6C6
Peach 60
- R 240
- G 206
- B 183
#F0CEB7
Peach 80
- R 244
- G 198
- B 167
#F4C6A7
Peach 100
- R 249
- G 192
- B 153
#F9C099
New Business
Gemeinsam aufs nächste Level.
